PUTRAJAYA, MALAYSIA, 13 JUN 2021: On the heels of Malaysia being named Top Muslim-Friendly Destination of the Year by MasterCard-CrescentRating 2022 and to commemorate the reopening of borders and global Muslim tourist arrivals to Malaysia, Islamic Tourism Centre (ITC), an agency under the Ministry of Tourism, Arts & Culture Malaysia (MOTAC), is organising the inaugural Islamic Tourism Week (ITW) from 20 June to 3 July 2022.
ITW is a week-long festival of events for the public, tourists and entrepreneurs alike that presents itself as a gallery of the rich and unique Islamic tourism experiences Malaysia has to offer. Inviting the entire community to come together, ITW will spotlight educational seminars, special deals for hotel stays, attractive offers to the vibrant wellbeing and spa scenes, incredible discounts at Malaysia’s dynamic retail outlets, and more.
The festival is also a showcase of ITC’s partners, the Muslim-Friendly Accommodation Recognition (MFAR) hotels. MFAR is an extension of MOTAC’s star rating system and is the first Islamic tourism-related recognition in the world that is issued by a government agency. There are a total of 53 MFAR hotels nationwide to date.
The opening ceremony of the ITW will be held on 24 June at Grand Ballroom, Zenith Hotel Putrajaya. It will be launched by YB Dato Sri Hajah Nancy Shukri, Minister of Tourism, Arts & Culture Malaysia.
More information is available at www.itw2022.itc.gov.my.
The following are the key events that will take place during the entire ITW week:
| No | Name of event | Date | Venue | Organiser | |
| 1 | Official Launch of Islamic Tourism Week 2022 | 24 June | Grand Ballroom, Zenith Hotel Putrajaya | Islamic Tourism Centre (ITC) | By invitation only |
| 2 | Islamic Tourism Entrepreneurship and Leadership Seminar – ITELS Penang | 22-23 June | JEN Hotel /
JEN Penang Georgetown by Shangri La |
Islamic Tourism Centre (ITC) | Open to public |
| 3 | Muslim-Friendly Tourist Guide Refresher Course – MFTG | 23 June | Kuala Lumpur | Islamic Tourism Centre (ITC) | By invitation only |
| 4 | Islamic Tourism Entrepreneurship and Leadership Seminar – ITELS Terengganu | 03-04 July | Paya Bunga Hotel, Kuala Terengganu | Islamic Tourism Centre (ITC) | Open to public |
| 5 | Daurah Kesempurnaan Solat: “Mencontohi Solat Rasulullah SAW Teori & Amali” | 22 June | Nasyrul Quran, Putrajaya | Yayasan Restu | Open to public |
| 6 | Majlis Zikir & Selawat Nasyrul Quran | 23 June | Nasyrul Quran, Putrajaya | Yayasan Restu | Open to public |
| 7 | Majlis Khatam Al-Quran Bulanan | 24 June | Nasyrul Quran, Putrajaya | Yayasan Restu | Open to public |
| 8 | Special Midnight Sales in conjunction with ITW 2022 | 20 June-3 July | Mitsui Outlet Park | Mitsui Outlet Park | Open to public |
| 9 | Spa and Wellness Week at Nur Taj Spa & Beauty | 20 June-3 July | NurTaj Spa & Beauty, Kuala Lumpur | NurTaj Spa & Beauty, Kuala Lumpur | Open to public |
| 10 | Spa and Wellness Week at Attiya Spa | 20 June-3 July | Attiya Spa and Massage Kuching and Kota Kinabalu | Attiya Spa and Massage | Open to public |
| 11 | Spa and Wellness Week at Teratak Spa | 20 June-3 July | Teratak Spa Kuala Lumpur | Teratak Spa | Open to public |
| 12 | Spa and Wellness Week at Telaga Bunga Spa | 20 June-3 July |
|
D&D Beauty House Kuala Lumpur | Open to public |
| 13 | Spa and Wellness Week at NK Spa | 20 June-3 July | NK Spa Tapah | NK Spa | Open to public |
| 14 | Spa and Wellness Week at Aora Spa & Wellness | 20 June-3 July |
|
Aora spa | Open to public |
| 15 | Spa and Wellness Week at Bondahaven – Breastfeeding Specialist & Spa | 20 June-3 July | Bondahaven – Breastfeeding Specialist & Spa | Bondahaven | Open to public |
| 16 | Special Deals at Movenpick Hotel & Convention Centre KLIA | 20 June-3 July | Movenpick Hotel & Convention Centre KLIA | Movenpick Hotel & Convention Centre KLIA | Open to public |
| 17 | Special Deals at Mudzaffar Hotel Melaka | 20 June-3 July | Mudzaffar Hotel Melaka | Mudzaffar Hotel Melaka | Open to public |
| 18 | Special Deals at Dorsett Grand Subang | 20 June-3 July | Dorsett Grand Subang | Dorsett Grand Subang | Open to public |
| 19 | Special Deals at Mardhiyyah Hotel & Suites | 20 June-3 July | Mardhiyyah Hotel & Suites Shah Alam | Mardhiyyah Hotel & Suites | Open to public |
| 20 | Special Deals at Bangi Resort Hotel | 20 June-3 July | Bangi Resort Hotel, Bandar Baru Bangi | Bangi Resort Hotel | Open to public |
| 21 | Special Deals at Sunway Resort Hotel & Spa | 20 June-3 July | Sunway Resort Hotel & Spa, Petaling Jaya | Sunway Resort Hotel & Spa | Open to public |
| 22 | Special Deals at The Light Hotel Penang | 20 June-3 July | The Light Hotel Penang | The Light Hotel Penang | Open to public |
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Islamic Tourism Centre (ITC) is an entity under the Ministry of Tourism, Arts and Culture, Malaysia tasked to develop the Islamic tourism segment for Malaysia. It advocates for Muslim-friendly tourism (MFT) by offering research and market intelligence, training, industry development consultation, Muslim-friendly tourism and hospitality (MFTH) service standards and certification, and information exchange.
In 2021, ITC received two key awards, i.e. Strategic Business Alliance Award at TheBrandLaureate World Halal Best Brand E-Branding Awards 2021, and Best Islamic Tourism Leadership Gold Award 2021 by Malaysia Tourism Council. These are recognition of ITC’s efforts and endeavours in formulating new strategies to meet the new normal of the business environment to ensure business continuity and sustainability, notwithstanding its role to develop and grow the Islamic tourism segment in Malaysia.
In addition, Malaysia was recently named top country in the world in the MFT sector by the State of the Global Islamic Economy (SGIE) Report 2022 by DinarStandard in partnership with Salaam Standard and supported by Dubai Department of Economy and Tourism.
Malaysia also retained the top-ranked destination in the MasterCard-CrescentRating Global Muslim Travel Index (GMTI) 2022, a position it has defended since the launch of the Index in 2015.
These recognitions are an added motivation for ITC to continue to strengthen its efforts in being a prime mover and leading institution to ensure Malaysia is at the forefront of MFTH.
For further details, kindly contact:
Islamic Tourism Centre
(Ministry of Tourism, Arts and Culture Malaysia)
Level 13, No. 2 Tower 1, Jalan P5/6,
Precinct 5, 62200 Putrajaya, Malaysia
Tel: 03-8891 7177 or via email itc@itc.gov.my
For media-related matters, contact the Corporate Communications team:
Anis, Manager, +6012 321 9137, anis@itc.gov.my
Nadhirah, Sr. Executive, +6019 356 0530, nadhirah@itc.gov.my
Ainaa Izzati, Asst. Executive, +6010 266 2535, ainaa@itc.gov.my
Follow ITC on these social platforms:
Facebook: Islamic Tourism Centre
Twitter: @itc_my
Instagram: @itc_my
Youtube: Islamic Tourism Centre